Let's do this.
Do you ever feel like your content is failing to make a connection with your audience? Or that you have pieces everywhere, but they don’t seem to fit together? Maybe you don’t know where to start. Maybe it’s a little bit of all of the above.
Having a specialist like me on your side will give you confidence that your content is doing what it’s supposed to do - working hard to drive awareness, engagement, and conversion. Sparking a conversation. Connecting the dots. It means happy customers and happy stakeholders, because needs are answered and goals are supported.
It can also mean unearthing opportunities to cut the competition off at the pass, or simply do it better than anyone else in your space.
Here’s what working with a content strategist could look like.
Content strategy services
Choose from the below a la carte or as part of the full content strategy process. I customize all work by client and project, so please contact me for an estimate.
Strategic groundwork
Inform strategy with research & insights gathering, a thorough digital content ecosystem audit, and more.
Strategy & planning
Defintion and documentation of a comprehensive go-forward content strategy for your digital ecosystem or specific channel (i.e. web, social).
Content creation
Concepting and writing of new content or refreshing existing, including web, social media posts and ad units, scripting/storyboarding of video content and more.
A little about me.
This is about your goals, your audience, and your content. But I’ve been in content-focused roles since 2006, carving a niche as an insights-driven strategist and creator acutely focused on unearthing ways to align audience needs with business goals.
Nice things others have said about me.
“Carrie is an amazing content strategist and one of the best writers I know. ”
“Carrie delivers so many exceptional skills, it’s tricky deciding where to start.”
“Her unique blend of multi-channel marketing insights, creative knack for problem solving and cool demeanor make for big ideas and invaluable contributions across all phases of any project.”
“Carrie is an excellent writer with great attention to detail and an extremely professional work ethic. I feel confident in recommending her to anyone with which I’ve worked!”